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The "good" internet is still there, better than ever. Sure, there is a lot of crap, more than ever, but finding the good stuff in the pile of crap is what sear
by GuB-42 5y ago
The "good" internet is still there, better than ever.
Sure, there is a lot of crap, more than ever, but finding the good stuff in the pile of crap is what search engines like Google are for.
I don't know why Google search results appear to be worse. Bing (and its many proxies) are not getting better either, so it is probably not only Google's fault.
Among the explanation I can think of:
- There is a cognitive bias: results are not actually worse
- There is an arms race between search engines and people trying to game the results (SEO), and SEO is winning
- There is a recent disconnect between what is in best interest for Google (and Microsoft) to show you and what is best for the user.
- We are reaching some technical limits. We went from simple indexing, to PageRank, to deep learning, constantly improving, and now we are stagnating.
- Google (and Microsoft) is suffering the large company syndrome, which is like SEO form the inside: employees optimize for their paycheck instead of the quality of the end product, and the corporate structure can't make these goals match.
What I don't believe:
- Google is turning evil: Google is not evil, Google just wants to make money, it has always been the case, and giving out great results made Google a trillion dollar company. AFAIK, Google is not owned by Satan, it has no reason to "turn evil" unless it makes them money, and why it would abandon a "not evil" strategy that worked so well in the past requires some explanation.
- There is a simple solution: Google may be a corporate mess, but people there are not completely stupid. If there is a simple solution that fits in a random HN post, they would have done it. As they say, for every complex problem there is an answer that is clear, simple, and wrong.
- ColinHayhurst 5y agoWe take the view that Google and Bing are becoming answer engines. Answers on the SERPs suppress discovery on, and navigation of the web. A real search engine has organic results that minimise your time on the SERPs, providing a diversity of relevant, useful destinations to click on with enough info (snippets & title) to decide where to explore. You also need an independent index and crawler (spider that follows links). Otherwise you are a proxy service or a correlation to a search engine. Whether you use a real search engine API or scraping or query-click ML model(s) you are not independent and really a search service. We've taken the hard road; our search quality is patchy (now with an index >5 billion), but we are one of few genuine search engines if you think that matters.
- PolygonSheep 5y agoI think Google just simply doesn't need to be good anymore. They really did need to be good when they were a small company with a goofy name in a sea of small companies with goofy names. Now they are not. They don't need to stand out. They don't need to be better. Until they have a serious threat from competition (you'll know this is the case when you hear a lot of non-technical people talking about "Binging" or "Yandexing" something instead of Googling) nothing will change.