It wasn’t just google that wanted the name change though. > The East Cut was established in 2015 by residents and business owners as a community benefit distri

It wasn’t just google that wanted the name change though. > The East Cut was established in 2015 by residents and business owners as a community benefit district. The goal is to provide this neighborhood its identity separate from South of Market and South Beach neighborhoods. Source: https://www.realestateadvisor.com/neighborhoods/san_francisco/east_cut https://www.realestateadvisor.com/neighborhoods/san_francisc... Side note, I can’t access parent source due to paywall.