4 ms·

I don't have access to Indinero's data, but for my own startup, Compete's data is no more accurate than a random number generator. Both the absolute numbers and

• larrys 15y ago
  If the sample is small then the data will be way off. That's the point. There is low traffic so there is nominal data. That being said comparing compete data to hundreds of parked domains that get enough traffic to have a decent data sample yes I would agree the data is off. But not anywhere near enough to make any difference in the point I was making.
  • mlinsey 15y ago
    Those numbers being off just by a factor of "only" 10-50X (which I think is reasonable given Compete's record) would make a big difference for a B2B site. Even more important from the perspective of a startup would be the presence of an upward trend - and with Compete, I've seen their estimate for our traffic fall by over 50% in months where we grew by around 40%. I'm pretty sure for a "decent sample" - at least, accurate enough for the data to be useful for anything - you need to be at least a top 100 site, and even then I've heard stuff from a couple webmasters of those sites that Compete data is off by an order of magnitude or so.