It's not rocket science is it? They are either dilute or they hedge against commodity/inflation. The cynic in me says this is just paid advertising for Arizona

It's not rocket science is it? They are either dilute or they hedge against commodity/inflation. The cynic in me says this is just paid advertising for Arizona Iced Tea. Every time there is a hike in inflation, we get a story about the 99 cent iced tea. Or maybe they keep it at 99 cents for the free publicity. I guess one could take an arizona tea from today and find one from 5 years ago and send it to the lab for easy analysis. But I'm too lazy for that and so is the journalist apparently.