> Being in the business of low volume software is fantastic if your customers are other businesses. And governments ( local, state, federal ). Security softwar

> Being in the business of low volume software is fantastic if your customers are other businesses. And governments ( local, state, federal ). Security software ( network, dbs, servers, etc ) along with support can be quite expensive. Niche software to meet regulations ( especially in finance but I'm sure in other industries as well ) can be quite lucrative. Not everything has to be bulk or ads.