I doubt they'll ever monetize Wordle directly, but the links it displays when you solve a puzzle and in the menu definitely drive traffic to their puzzles that

I doubt they'll ever monetize Wordle directly, but the links it displays when you solve a puzzle and in the menu definitely drive traffic to their puzzles that they do monetize. I tried them, and seriously considered subscribing so I could keep playing Spelling Bee (I ultimately decided against it).