I don’t get it and it seems like a jerk move and one that the author didn’t do. Now that NYT is trying to maximize commercialization it seems more like how NYT

I don’t get it and it seems like a jerk move and one that the author didn’t do. Now that NYT is trying to maximize commercialization it seems more like how NYT is ruining a good, fun thing. But I would like to know what I’m missing and appreciate that you may be able to elaborate why.