I'm surprised to see Oura mentioned here as a success. They don't have a single customer currently paying for a subscription (everyone would still be within the

I'm surprised to see Oura mentioned here as a success. They don't have a single customer currently paying for a subscription (everyone would still be within the six month free trial) and haven't released most of the features included in their subscription offering. It's doubtful that most of their users would pay for the subscription. The feedback was presumably so bad that their CEO left the company less than two months after the announcement of the new product and subscription model.