Hating ads and liking to pay for the content are two separate things. I can do both… 1. As long as they’re paying a reasonable amount, paying customers should

Hating ads and liking to pay for the content are two separate things. I can do both… 1. As long as they’re paying a reasonable amount, paying customers should be more motivating to the company than whoever’s buying ads (because they provide more revenue), which means they are hopefully trying to keep me happy with their service. 2. I hate ads because I don’t want to see them, much less be distracted, or worse, influenced by them. So I pay for content and run browser and DNS level ad blockers aggressively on all devices, as well as using reader mode wherever possible. If I can’t avoid the ads I’ll usually go without. You’ll never find me watching broadcast TV.