Genuine question, why is the fee increase such a big deal? I assume Etsy assumes this will just get passed along to the buyer. And if there are less sales as a

Genuine question, why is the fee increase such a big deal? I assume Etsy assumes this will just get passed along to the buyer. And if there are less sales as a result of items becoming more expensive to cover the fee increase then Etsy would feel that too. The other items make more sense about not wanting ads and wanting fairer representation between creators and resellers. I just don't follow why fee increases are such a big deal for sellers since they can be transparently passed along to buyers.