So is this the pattern we can expect for the coming months? HN posts titled "Steve Jobs and [insert my agenda here]"? I realize when you want publicity for you

So is this the pattern we can expect for the coming months? HN posts titled "Steve Jobs and [insert my agenda here]"? I realize when you want publicity for your cause, startup, whatever you tie it to something else that's in the news anyway but all these "Steve Jobs and X" posts are bordering on tacky or tasteless. Although at least this isn't as bad as Stallman's truly tasteless rant.