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Two reasons: 1. An application firewall would prevent Apple from collecting data from its customers. (An obvious exception for Apple's app would result in nega
by webmobdev 4y ago
Two reasons:
1. An application firewall would prevent Apple from collecting data from its customers. (An obvious exception for Apple's app would result in negative publicity for it).
2. Apple also has an online advertising network, and in the early days Apple's plan was to entice developers to use their ad platform on various apps. This would mean Apple could make money from "free" apps too (developers who charged for their apps were already paying the "Apple Tax"). An application firewall preventing network access would make such an ad service useless on their platform.
- olliej 4y agoExcept apple doesn’t monetize user traffic. Unlike google, apple’s business model isn’t based on selling out their users. Moreover there are already firewall products on the App Store that do enforce exactly the limits you’re talking about.
- Tagbert 4y agoThe only advertising that Apple does is keyword results in the App Store. A long time ago Apple tried an advertising network but they dropped that within a couple of years of launching it.