Key Note: The Chikita graph measures a 'traffic index', which could be anything. The bump is because G+ launched last week and it was linked to from Google.com

Key Note: The Chikita graph measures a 'traffic index', which could be anything. The bump is because G+ launched last week and it was linked to from Google.com - the most popular web page in the world Show me a product that has launched and not experienced a traffic 'bump' If you measure the backend of that bump, you will always show a decline. Zoom out. And that is not to mention that Chitika do not publish their traffic collection methodology. It is just some chart they pushed out to bloggers in a press release (with their branding on it!) and all these bloggers have been far too quick to publish. edit: this tilted me enough that I wrote a blog post about it : http://nikcub.appspot.com/lies-damn-lies-and-google-statistics http://nikcub.appspot.com/lies-damn-lies-and-google-statisti...