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"Half the money I spend on advertising is wasted; the trouble is I don't know which half." - John Wanamaker
by evancoop 4y ago
"Half the money I spend on advertising is wasted; the trouble is I don't know which half."
- John Wanamaker
- charcircuit 4y agoJohn Wanamaker died in 1922 long before the age of internet advertising where it became much easier to figure out which half it is.