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I concur, in my experience the biggest driver of growth for Azure and GCP is that customers of SASS companies and consulting companies make it a requirement to

I concur, in my experience the biggest driver of growth for Azure and GCP is that customers of SASS companies and consulting companies make it a requirement to choose anyone but AWS. Legacy companies are terrified of Amazon. Google does have some innovative big data products like BigQuery and Dataflow. In general choosing GCP over AWS shouldn't hinder a companies growth at this point IMO.

Cipater 5y ago
>customers of SASS companies and consulting companies make it a requirement to choose anyone but AWS. Legacy companies are terrified of Amazon. Is there a particular reason for this?
- judge2020 5y ago
  Apparently Walmart and Target stay away from AWS but most of it seems to be FUD regarding, I guess, Amazon potentially targeting their competitors and their suppliers to steal data stored in AWS/use it for strategic business moves. It would be a swift death for AWS if they were found to be doing this, though, so imo the fear is unfounded. https://www.forbes.com/sites/andriacheng/2019/07/14/amazon-and-rival-retailers-are-much-tighter-than-you-think/?sh=39e3f0e83265 https://www.forbes.com/sites/andriacheng/2019/07/14/amazon-a...
  - dokument 5y ago
    Netflix is hosted on AWS to name just one such instance. I have heard that internally the customer names are obfuscated, including other Amazon services. Indeed it would be a death sentence to prioritize themselves.
- kakwa_ 5y ago
  Amazon sell a lot of stuff and consequently compete with a lot of legacy companies: Brick and mortar retail in nearly all fields (fashion, food, tools, appliance, books, etc), other online marketplaces (often with a mail order past) and even some tech companies. Generally, companies are unwilling to give money to their competitor, reinforcing it. They also might want to avoid some PR issues, as using your competitors product can lead to juicy stories depending on the situation/field. If they are somewhat paranoid, they can also be reluctant to have their data accessible by their competitor (and I'm not talking DBs access there, even something like ELB logs can give valuable information, iirc such story did pop a few years) Working for a marketing SaaS solution, requests from our clients to not be hosted on AWS are still quite common.

Cipater 5y ago

>customers of SASS companies and consulting companies make it a requirement to choose anyone but AWS. Legacy companies are terrified of Amazon. Is there a particular reason for this?

judge2020 5y ago
Apparently Walmart and Target stay away from AWS but most of it seems to be FUD regarding, I guess, Amazon potentially targeting their competitors and their suppliers to steal data stored in AWS/use it for strategic business moves. It would be a swift death for AWS if they were found to be doing this, though, so imo the fear is unfounded. https://www.forbes.com/sites/andriacheng/2019/07/14/amazon-and-rival-retailers-are-much-tighter-than-you-think/?sh=39e3f0e83265 https://www.forbes.com/sites/andriacheng/2019/07/14/amazon-a...
- dokument 5y ago
  Netflix is hosted on AWS to name just one such instance. I have heard that internally the customer names are obfuscated, including other Amazon services. Indeed it would be a death sentence to prioritize themselves.
kakwa_ 5y ago
Amazon sell a lot of stuff and consequently compete with a lot of legacy companies: Brick and mortar retail in nearly all fields (fashion, food, tools, appliance, books, etc), other online marketplaces (often with a mail order past) and even some tech companies. Generally, companies are unwilling to give money to their competitor, reinforcing it. They also might want to avoid some PR issues, as using your competitors product can lead to juicy stories depending on the situation/field. If they are somewhat paranoid, they can also be reluctant to have their data accessible by their competitor (and I'm not talking DBs access there, even something like ELB logs can give valuable information, iirc such story did pop a few years) Working for a marketing SaaS solution, requests from our clients to not be hosted on AWS are still quite common.