It sounds like a clever idea to get people's attention and I imagine that investing $100 to populate a list of potential candidates is much much cheaper than he

It sounds like a clever idea to get people's attention and I imagine that investing $100 to populate a list of potential candidates is much much cheaper than headhunters - but I have to wonder if it'll be as successful as the greplin challenge and its ilk, which come across as more "game-y" tests and less transactional.