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Netflix made a bad decision, listened to the complaints of their customer base and reversed course on said bad decision. Not sure why that's such a huge ordeal.
by ascendant 15y ago
Netflix made a bad decision, listened to the complaints of their customer base and reversed course on said bad decision. Not sure why that's such a huge ordeal.
- yoda_sl 15y agoSimply because doing some research will have yield the same results without a public embarassment! Netflix is quite a big player in user focus group and testing different scenario before launching new features, but in this case: total FAIL. Netflix constantly do major A/B testing on their web site to see if any minor changes had impact on their users. They even have a conference room for getting user focus group together and watch folks going over some new Netflix features... Looks like none of that experience was used in the Qwikster case.
- CamperBob 15y agoNetflix is an established public company with experienced professional management. It isn't appropriate for them to thrash around spastically like some kid who's putting up his first web site.