I really don't understand this as a problem. Maybe for hardcores, who watch the same content over and over again and need to see things as soon as possible, in

I really don't understand this as a problem. Maybe for hardcores, who watch the same content over and over again and need to see things as soon as possible, in a particular quality, but those are the types who are likely to invest in physical media anyway (and really, that is the "better alternative" for people who are paranoid about online services going dark/removing access/whatever). There's just so much content on so many systems, all cheaper than buying one dvd per month that (some even free), that I just can't see anyone really being at a loss for how to entertain themselves in the case Netflix goes dark.