Ads were identified as a way to pay for free broadcast of TV or the reduce the cost of subscriptions for users. If I'm paying a subscription fee for streaming,

Ads were identified as a way to pay for free broadcast of TV or the reduce the cost of subscriptions for users. If I'm paying a subscription fee for streaming, I expect that part of the service I'm buy is the ability to enjoy my content free of distraction from ads. There are two main reasons for this: 1. They waste my time 2. It encourages the further invasionsions of technology tracking The first one should be relatively self evident. The second is more isideous, and one that I'm more concerned about in the long term. Streaming services selling adds will mean the creation of technology to further push tracking of whomever is view the content into the devices that they stream from: computers, tablets, phones, and TVs. When I'm watching a show after a long day at work, I don't want to have to worry about whether my TV is tracking what I watch, etc. This technology is already being developed by smart tv manufacturers, for example, and already exists for the computer devices. And while ad brokers and clearinghouses definitely want tracking technology in every aspect of our lives, I'm getting fatigued by it all and want some portions of my life safe from the collection and sale of that information. If I'm the product that these companies are selling, and the shows I'm watching are the "bait" to get me to agree with that (this is what print media became), then don't charge me, and tell me that.