At the end of the day, after the "Tech disruption" stage of online streaming I think we're going to eventually move back to a point where the focus of the tv in

At the end of the day, after the "Tech disruption" stage of online streaming I think we're going to eventually move back to a point where the focus of the tv industry is back to extracting value. That's what drove the cable TV bundles, and that's what will happen with Streaming once the dominant players are stable. Netflix is reaching the point of stability, some others haven't yet - and those that haven't will either stabilize or go out of business and get bought up by their competitors. The key there is market segmentation. So yes, there will be a thousand different ways including Ads to extract the maximum cash out of every individual customer. That'll be Ads, it'll be paid early releases, it'll be extra subscriptions for Sports and live events, it'll be geo-gating content. It's not complicated, cable TV has been doing it for decades. Once Netflix subscriber count cools, that'll be the only direction left to head, and it'll be really obvious what to do because they know what Cable TV has been doing for decades. Oh and you don't need to pay silicon valley software engineer prices to do any of that.