The advertisement part of the superbowl content takes away from being entertained. The negative impact to the consumer is being manipulated, for example, to pre

The advertisement part of the superbowl content takes away from being entertained. The negative impact to the consumer is being manipulated, for example, to prefer budweiser over coors because the giant horses and dalmatian puppy made you tear up. That's got nothing to do with beer. Remove the advertisement / manipulation from the content and it's more valuable to the consumer.