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I'm pretty sure, in the USA, the FCC and other agencies would frown on a banner ad that covers up the EAS (Emergency Alert System) crawl. Imagine a hearing imp
by RF_Enthusiast 5y ago
I'm pretty sure, in the USA, the FCC and other agencies would frown on a banner ad that covers up the EAS (Emergency Alert System) crawl.
Imagine a hearing impaired person not seeing a message that a tornado is approaching their immediate area.
Hopefully it's just a poor attempt at an April Fool's joke, and not real.
- tzs 5y agoIt sounds like from the article that what Vizio is adding is a way for content providers to add interactive ads to their programs. The content provider decides where and when the ad will be shown.
- RF_Enthusiast 5y agoHow will the content provider know that a local EAS encoder has been activated? The EAS message is flattened into the video that an advertisement would/could cover. The example image of the jump ad in the article is covering the area that most EAS encoders provide text.
- Jxl180 5y agoGiven that EAS has an incredibly specific tone (that is illegal to broadcast) it shouldn't be hard for Vizio to just detect the EAS tone. I don't get why everyone is pretending like Vizio can't account for a very simple and common edge case in broadcasting.