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I hate Facebook more than most, but I wouldn't automatically presume that the claims in the post are the result of malicious intent from human actors. Much to
by bryans 5y ago
I hate Facebook more than most, but I wouldn't automatically presume that the claims in the post are the result of malicious intent from human actors.
Much to everyone's surprise, over the past decade Facebook had real humans looking into reports whenever a basic algorithm couldn't make a simple determination. That has completely changed in the past two years and they've gone full ML -- and the results reflect that, terribly. Facebook is once again flooded with fake accounts pushing crypto scams and ads that are basically direct links to malware, and reporting those scams does absolutely nothing, because the scammers have always been (and likely always will be) smarter than any algorithm. Things are much like they were in the early days of Facebook, before human intervention cleaned most of that up.
The bigger concern I have with going fully automated, is the lack of security. I use Facebook Messenger to send long lists of keywords to a friend, so that I'll start (immediately) seeing ads for all of the startups related to those keywords. It's a great research tool, albeit incredibly disturbing and something that should probably be illegal. But there's a terrible side effect to this, which becomes very apparent when you get targeted by their algorithm for a particular keyword that gets abused by scammers.
In 2020 alone, I spent over 150 hours sending abuse reports to every hosting provider and domain registrar imaginable, all for the same guy using Facebook's ad system to distribute extortion malware under the guise of being a Windows desktop version of Clubhouse. Most of the companies responded within 72 hours, which I'd call somewhat acceptable, though I still wonder how many people lost their data or got conned out of money in each of those time periods. Facebook, however, never responded once or took action on any reports. It would take them weeks (sometimes months) to remove this person's ads, and would rarely ban the actual accounts. It finally "ended" when I repeatedly contacted their legal department, who also never responded (and why would they), but did seem to light a fire under someone on the security team.
And then he was back about four months later doing the exact same scam with different names, because all they did was add some filter for Clubhouse ads. He's still doing it, but it's an impossible battle if Facebook refuses to participate in the real world, so I've given up on reporting anything. It shouldn't have been my job to fix it in the first place.