> Just because an online retailer grows it doesn’t mean they have to start allowing third-party sellers. Why do you believe this? Not one of the top 10 online

> Just because an online retailer grows it doesn’t mean they have to start allowing third-party sellers. Why do you believe this? Not one of the top 10 online retailers in the US doesn’t have third party sellers. It appears to be the case in practice that growing does require opening the doors to anyone and everyone, which obviously increases the scale of business a retailer can offer. There are both reasons and evidence to suggest third party sales are what it takes to grow to even one hundredth the size of Amazon. > seeing what is happening to Amazon’s reputation, that seems like a bad long term move. This seems like a big assumption. There is a very long list of corporations and monopolies with relatively bad reputations that are doing just fine and have for a long time. Reputation isn’t a good measure for the success or future prospects of a company, once it gets large enough.