imho, if you are successful, you will reach a point where the needs of the business will eventually outpace a non-hacker's ability to consume and learn fast eno

imho, if you are successful, you will reach a point where the needs of the business will eventually outpace a non-hacker's ability to consume and learn fast enough. Keep your friend on, but start looking for a coder as a full time co-founder. And don't be stingy with equity. Vest him in with graduated steps up to 33.3%. Is the easiest way to find someone of quality.