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Congrats on the launch. Ah, I hate to be negative, especially to brave and brilliant people. And the following can be wrong or you may find a crack anyway. I w
by quadcore 5y ago
Congrats on the launch. Ah, I hate to be negative, especially to brave and brilliant people. And the following can be wrong or you may find a crack anyway.
I wil try to convey that you may be on for a way more difficult battle than you may have thought. The AI-tech Google has it. Now about the ad-tech. Well it is only half the story. There is another tech at play here and, please be seated, because this is bad. The other tech is KYC. Yes, Know Your Customer. The beach-head market of KYC was the financial sector for regulating money laundering and terrorism. But it is way more powerful than we all thought at first, which is why I call it a tech. KYC is the weapon which has regulated the web. The powerful aspect of it is that it's recursive: if you are KYC-ed, then you have to KYC yourself. So it starts from a bank account and goes all the way down to Google search results: because Google has to collaborate on KYC on its scale, it tries to give you KYCed results. And the websites with ads are KYCed.
How exactly is that your problem? I simply believe that once you take KYC into account, Google search results will be terribly difficult to beat. You have to turn the web into something it isnt anymore (or go niche).
The web is not the free area it once was, it is now a perfectly regulated shopping maul, and unless KYC goes away or gets limited, there is nothing we can do about it.
Now you are smart people, please pause and contemplate the depth and reach of what you just read. Also good luck.
- jedwhite 5y agoThank you, we really are under no illusions as to how crazy-impossible taking on Google is. We don't really see them as a competitor. They're more the problem we're trying to solve. Google was once a search company. Now it's ad ad-tech and surveillance company that leverages monopoly distribution to sell consumers to advertisers, using captive browser traffic as their loss leader. The cracks in their fortress are getting wider. They will continue to do just-enough to not cause an outright revolt among consumers. I think there is a growing sense that it's time for something different. I appreciate your point about KYC. We consciously don't know our customer in the government sense at all, unless they want to chat with us, and then it's generally an anonymous Discord username :)