Generally--because they're used to this kind of cheating and have never been busted for it before. The problem is that people think they've graduated to "no lo

Generally--because they're used to this kind of cheating and have never been busted for it before. The problem is that people think they've graduated to "no longer has to worry about consequences" at the $1 million range. And that's true--unless the Feds get involved. At that point, you need to be in the $100+ million range to get away with crime. So, there is this danger area between $1 million where you get lots of local feedback that you are above consequences and $100 million where you actually are above consequences. It's very easy to get complacent and trip up in that window. (I'm remembering the Silicon Valley option backdating fiasco and how many people it caught ...)