"Influence: The Psychology of Persuasion" by Robert B. Cialdini (1984) "How to Make Friends and Influence People" by Dale Carnegie (1936) Two great books that

"Influence: The Psychology of Persuasion" by Robert B. Cialdini (1984) "How to Make Friends and Influence People" by Dale Carnegie (1936) Two great books that could lure a curious mind into sales. However, I recommend both to everyone.