Honestly, if a company isn’t signing up for competing services and trying them out, it’s approaching negligence. Understanding the market landscape and competi

Honestly, if a company isn’t signing up for competing services and trying them out, it’s approaching negligence. Understanding the market landscape and competition is a top priority for any startup. That doesn’t mean you should be mimicking your competitors or trying to clone what others are doing, but you must be aware what others are doing in your space.