The problem is that when the thing is initially announced, it's not useful to anyone yet, because it's not productionized and released to the general public. B

The problem is that when the thing is initially announced, it's not useful to anyone yet, because it's not productionized and released to the general public. But then once it IS released to the general public, it's probably been at least several months, maybe even multiple years since the announcement, so people are like, "yawn, this is old news."