Easy alternative: start the clock at zero like a rational individual would. 12 only makes sense if you see it as the end and go backwards from there. It's a bit

Easy alternative: start the clock at zero like a rational individual would. 12 only makes sense if you see it as the end and go backwards from there. It's a bit like the confusing mess of how year numbers work where traditionally there is no year zero (because the year one is 1 AD, i.e. the first year "of our Lord", i.e. year numbers are actually ordinal even though everyone treats them as nominal). Besides, at this point 90% of the time formats people look at in their daily lives are probably digital (since analog faces are only relevant to actual clocks and even most clocks are likely digital simply because so many electronic devices come with digital clocks) and even analog clocks don't always have numbers on them (or use fanciful alternatives like Roman numerals). The people who prefer analog clocks are clearly just sticking with them out of personal preference or aesthetics anyway.