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They handle everything themselves. The recent tour was 200-300 cap rooms, with a couple of large clubs in the mix. Booking can definitely be a grind, but at the
by bryans 5y ago
They handle everything themselves. The recent tour was 200-300 cap rooms, with a couple of large clubs in the mix. Booking can definitely be a grind, but at the end of the day, the booking agencies are saving you about 5 hours of work in exchange for ~15% of gross, which they hope translates to at least $150 to make their own 2 hours of work worth it. But if you're grossing $1,000 from each gig, that's $30/hr that could be going to a band member instead of some third party, presuming somebody has the motivation to do it and they're not already making more at a day job.
- JumpCrisscross 5y ago> if you're grossing $1,000 from each gig, that's $30/hr that could be going to a band member instead of some third party These are massively different economies of scale than the labels deal with. Unless we see technological breakthroughs that make scaling easy for a DIY musician, the labels look well protected for the next generation.
- bryans 5y ago> These are massively different economies of scale than the labels deal with. You're mistaken and only thinking in terms of major labels and Beyonce. There are thousands of indie labels working at that small scale, along with countless major label "baby bands" (as they call them). > Unless we see technological breakthroughs that make scaling easy for a DIY musician, the labels look well protected for the next generation. The entire premise of my original comment was about how technology has made scaling easy for independent musicians. It's already happening. That's the whole conversation we're having here.
- mtalantikite 5y agoYeah for sure, the percentage take on these sorts of things adds up. But I do think there is a point where it starts making more sense to have a team as an artist gets larger. Indie bands have always done this grind on their own -- I remember all the shows at Glasslands and the lofts and bars around Brooklyn 15 or so years ago, which were in that 150-300 cap range. Or my friends' college bands back in the early 2000s. Labels definitely weren't involved with any of that, it was just a bunch of musicians in a rented van driving to cities crashing on couches. Once you start playing 1000+ cap rooms (or stadiums, in the case of a few friends), the administrative part takes more time than the music part, and I don't really know any artists that care to deal with that. You need lawyers, tour managers, PR people, etc. It definitely doesn't take a major label like it used to, but an indie label that can support you in that work is often necessary.