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Stronger substitutes would appear to be a significant factor. For example, the erosion of IE’s dominance following the introduction of Firefox and others (altho
by rrf 18y ago
Stronger substitutes would appear to be a significant factor. For example, the erosion of IE’s dominance following the introduction of Firefox and others (although the barrier of IE being pre-loaded onto the majority of personal computers means this dominance will continue for some time). In this case not necessarily new tech, but better tech.
- Haskell 18y agoI don't think stronger substitutes (Job's better products) are the correct answer - and as you observed, FF has only scratched IE dominance, not eliminated it. Better product certainlly have some relevancy, because improving IE (IE7/8) will make it good enough that most people will not need to change, but we will never really know how low IE6's marketshare could go if Microsoft had not improved it - maybe it would still be good enough for most users. At least, Windows was good enough for most users, even with better alternatives along the history - Next, BeOS, OS/2...
- speby 18y agoAnd also, don't forget that Firefox has also been around for a long time now... and it still has only barely scratched that surface.