Theory: Sound qualities (texture, pacing, pitch, etc.) map to archetype, which map to general stories running through our minds. (I guess you could map this to

Theory: Sound qualities (texture, pacing, pitch, etc.) map to archetype, which map to general stories running through our minds. (I guess you could map this to the theory of shared unconscious symbolic awareness, the patterns of stories that emerge from every culture) To the degree that those stories REALLY run through our individual, subjective pasts/minds, the corresponding soundtrack will feel REALLY powerful. This can also explain why you can play a soundtrack for someone else and they give you a flat "that's nice" rather than a "whoaaaa" every time you want them to give you a "whoaaaa". Which can be really frustrating. But the composer has your back.