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The big difference is that traditional automakers are almost entirely supplier-innovation-driven and their competitive advantage basically lies in the integrati
by davnn 5y ago
The big difference is that traditional automakers are almost entirely supplier-innovation-driven and their competitive advantage basically lies in the integration of these supplied parts and solutions. If there are problems with, for example, the Drive Pilot, they will likely blame the supplier of the system and force them to take responsibility/cost.
- aembleton 5y agoThe hardware components may be supplier driven, but who wrote the software? Isn't that from Mercedes? Its the software that takes the decisions.
- Geee 5y agoNot really. They use the Nvidia Drive platform[0], and most of the software is from Nvidia. [0] https://developer.nvidia.com/drive https://developer.nvidia.com/drive
- davnn 5y agoThere are almost no software developers working at the traditional automakers, they are working with consulting firms and software suppliers. Volkswagen is the first traditional automaker showing large investments in software with CARIAD [1], however, according to employee reviews, it‘s very poorly managed (by people who have never worked in software). [1] https://cariad.technology/ https://cariad.technology/