5 ms·
I'm surprised nobody is pointing out similarity to Intel's very successful Tick-Tock release cycle - release a new architecture on tick and refine the process o
by hemancuso 15y ago
I'm surprised nobody is pointing out similarity to Intel's very successful Tick-Tock release cycle - release a new architecture on tick and refine the process on tock
The benefits for Apple are manifold, but the two most obvious are:
1. Keep expectations sane - they can't release a radical new industrial design of superbly high quality every year.
2. Give customers on a 2 year contract predictable value rather than leaving them always waiting for the next awesome device
- kenjackson 15y agoPeople have mentioned the tick/tock model. In fact, I did, and even said they should just do an iPhone 4s this time around: http://news.ycombinator.com/item?id=3061278 http://news.ycombinator.com/item?id=3061278 I also noted they should tick the iPhone when the iPad tocks.
- azulum 15y ago@siracusa makes this very point in yesterday's 5by5 special http://5by5.tv/specials/1 http://5by5.tv/specials/1
- InclinedPlane 15y agoMicrosoft does the same thing with Windows. Tick: Windows 95, Tock: Windows 98 Tick: Windows 2000, Tock: Windows XP Tick: Windows Vista, Tock: Windows 7
- Florin_Andrei 15y agoExcept this "tick" (iPhone 4) was actually pretty good, whereas in your example all the "ticks" were abysmal failures.
- grillz 15y agoI didn't feel like Windows 95 and 2000 were failures. In fact, Windows 2000 was one of their best releases.
- danh 15y agoCalling Windows 95 an "abysmal failure" might be a bit too harsh.
- InclinedPlane 15y agoWindows 95 was one of the most successful product launches of all time. And Windows 2000 was a very solid product though not generally a good choice for casual users.
- samstave 15y agoI still have this in original shrink wrap: http://i.imgur.com/4tc63h.jpg http://i.imgur.com/4tc63h.jpg