People that I know and which have bought the iPhone 4, did this because of the design and because of the display. Among them are people using their iPhone just

People that I know and which have bought the iPhone 4, did this because of the design and because of the display. Among them are people using their iPhone just for phoning and SMS - some of them do not even know that there is an AppStore and that they could download applications ;) And I must say that half of them have now another phone. And 5 of them have broken and replaced already once their display. So it is not only about software - design plays a huge role.