Think about it this way: what's more important for Apple in the long term? To have the iPhone seen more often by people that already know about the iPhone and

Think about it this way: what's more important for Apple in the long term? To have the iPhone seen more often by people that already know about the iPhone and have their own feelings about it? Or, to usher in a potentially revolutionary way that changes how we use phones, from tapping to dictating? That's something that was, in practice, sci-fi not to too long ago, then it was first implemented well by Google, and now expanded upon with Siri.