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Hi Patrick, thanks for your suggestions. I am already charging more than before, and I'm not sure that charging even more will help me get the feedback that my

by fezzl 15y ago

Hi Patrick, thanks for your suggestions. I am already charging more than before, and I'm not sure that charging even more will help me get the feedback that my product sorely needs (even when we're at >40% "very disappointed" using Sean Ellis' product/market-fit survey) or even increase revenue. Most of my customers are, in fact, bona fide business people who want to build something long-term; they just have no clue w.r.t. most aspects of business. Also, with my current pricing structure ($MONTHLY + 0%), it is actually already incentivizing them to make more revenue to at least cover the monthly fees. The other thing is that -- I suppose this is a peculiarity to myself -- my morale is directly proportional to the number (and not necessarily the dollar amount) of PayPal "new subscription profile created" emails I receive each day. But I suppose I also need help in charging more: what is the best way? Just do it + grandfathering, or grandfathering + add massive perceived value and then hike the price? I went with the latter, but it again seems that people are wanting premium features for standard price, which may mean that I'm pricing a little too high and leaving money on the table again.

joshuacc 15y ago
"my morale is directly proportional to the number (and not necessarily the dollar amount) of PayPal 'new subscription profile created' emails I receive each day." Have you considered insulating yourself from these emails entirely? If your morale is so deeply affected by something that doesn't directly affect your bottom line, it will probably cause you to optimize for the emotional boost rather than the bottom line. Perhaps you could instead set a daily email with projected revenue or some other number that does impact your bottom line so that optimizing for the emotional boost and optimizing for the bottom line are the same thing.
caw 15y ago
What about adding extra features at extra price? DLC add-ons if you will. Someone suggested Freshbooks integration, offer that or whatever other premium feature at an extra $X a month. Alternatively, I might think blogging might help. High quality posts that relate to your customers and then you can always send it to them in newsletters or something. That way tangential topics like basic accounting or social network marketing can find their way into their hands. No money in this route, but it might help them in some way.

by fezzl 15y ago

joshuacc 15y ago

"my morale is directly proportional to the number (and not necessarily the dollar amount) of PayPal 'new subscription profile created' emails I receive each day." Have you considered insulating yourself from these emails entirely? If your morale is so deeply affected by something that doesn't directly affect your bottom line, it will probably cause you to optimize for the emotional boost rather than the bottom line. Perhaps you could instead set a daily email with projected revenue or some other number that does impact your bottom line so that optimizing for the emotional boost and optimizing for the bottom line are the same thing.

caw 15y ago

What about adding extra features at extra price? DLC add-ons if you will. Someone suggested Freshbooks integration, offer that or whatever other premium feature at an extra $X a month. Alternatively, I might think blogging might help. High quality posts that relate to your customers and then you can always send it to them in newsletters or something. That way tangential topics like basic accounting or social network marketing can find their way into their hands. No money in this route, but it might help them in some way.