If going to the moon involves incorporating the reactions of competitors into your plans, then yes. Otherwise I believe the word "method", "plan" or "technique"

If going to the moon involves incorporating the reactions of competitors into your plans, then yes. Otherwise I believe the word "method", "plan" or "technique" would suffice. For example, I have always been mystified by the the term "branching strategy" (in the context of source code version control systems). It is just a method, but the word, alas, now feels too pedestrian for most. One at least needs to go with methodology.