Odd, because when I was the effective head of web for a university, they weren't concerned with accessibility in the slightest (This extended into the physical

Odd, because when I was the effective head of web for a university, they weren't concerned with accessibility in the slightest (This extended into the physical realm, wheelchair users complained constantly). What they wanted to do was deliver pictures, pretty pictures, and lots of them, and have effects. I couldn't get anyone to spare the time on it. I had my own tricks (lynx, glasses in weird prescriptions, dark sunglasses, odd mouse settings) to simulate various issues, but ... they ain't got time for that! Finally, I found an argument that worked. Just as pointing out that many accommodations help out those who are not disabled, well ... disability-friendly sites naturally lend themselves to better rankings on search engines. Sadly, that was the only argument that carried any weight.