Perhaps the Genius-creation-rate is the same as it always was, but their marketing value has plummeted? Now, with people like the Kardashians, various populist

Perhaps the Genius-creation-rate is the same as it always was, but their marketing value has plummeted? Now, with people like the Kardashians, various populist politicians, ... and the general anti-science, anti-expert that seems to wander about the internet, who looks for or listens to them? Money, fame (err, notoriety), clicks - this is what matters now. Not sage discussion of physics, math or cosmology. Granted, very very very few people have a 1905 moment but people still publish and try to communicate. There are a number of effective, relatively popular science communicators but man, they're just lost in the noise.