There are a few things that come to mind with the white castle burgers: - Square patties already designed for uniform mass-cooking - Square-ish bun (Easier to

There are a few things that come to mind with the white castle burgers: - Square patties already designed for uniform mass-cooking - Square-ish bun (Easier to grab/guide I would assume) - Open-face Box packaging rather than a wrapper or clamshell It's a pretty streamlined design as-is, as evidenced by how quickly you can get a crave case from time to order.