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For some who might wonder how Uber attracts riders to the platform, it’s done through “bonus” payments. They give riders “goals” to achieve in terms of numbers
by nstart 5y ago
For some who might wonder how Uber attracts riders to the platform, it’s done through “bonus” payments. They give riders “goals” to achieve in terms of numbers of orders completed. Achieve these numbers each month and you get a bonus. The bonus is usually comparable to an expected monthly wage. Over time though, the goals go higher (Uber says the demand is more but fails to say the supply is more as well) and then the bonus goes down. Over time it just becomes an abusive relationship. But like a person trapped in a Ponzi scheme, many drivers believe they can do it if they work hard enough (they shoulder the blame) and they stick on.