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This gets pondered everywhere but product placement was worse in the beginning of television like the "The Colgate Comedy Hour" and it's abbreviations from Coke
by throwmeariver1 5y ago
This gets pondered everywhere but product placement was worse in the beginning of television like the "The Colgate Comedy Hour" and it's abbreviations from Coke etc. or the characters from sponsors directly integrated into the plot of a tv show. Imagine your favorite character going into the kitchen making a coffee and the coffee salesperson comes in and makes a 5-minute pitch. You can say about modern advertisement what you want but it was way more subliminal in the beginning.
- makeitdouble 5y agoI hear you. France had to pass rulings limiting the frequency you can say a product name on tv. Advertisement and propaganda have always been the bread and butter of tvs (and to a lesser extent movies). The whole industry grew leaps and bounds during the last century, yet people still dismiss it as low brow, or only care about images/narratives influence when it’s children looking at boobs or games that are supposed to be too violent. On getting better or worse, I think it got more sophisticated as the reach increased and the market for attention became more competitive. All in all I don’t think the core of it changes much, the army is still heavily supporting war movies and games to the same extent for instance, the landscape just got more diverse making it less prominent.