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We had something like that called DNT, and not only did nobody honor it, but it was used as an extra fingerprinting vector, totally defeating its purpose. Acco
by Nextgrid 5y ago
We had something like that called DNT, and not only did nobody honor it, but it was used as an extra fingerprinting vector, totally defeating its purpose.
According to the GDPR, all non-essential tracking should be off by default, so "decline" is already the default if companies were compliant with the regulation (which is a big "if").
- Beltiras 5y agoYou should rewrite that ending in "since companies aren't"
- renewiltord 5y agoI was in ad tech once. We obeyed it. Lots of traffic went through us. No one cared that we obeyed it and our competitors didn’t. Left the code in anyway but that’s the thing about these things: consumer behavior reveals that they don’t actually give a fuck about whether anyone obeys this or not except for the time when they want to be outraged.
- Apocryphon 5y agoAnd the customer is always right.
- Nextgrid 5y agoThe thing is that from a user's perspective there's no way to tell whether someone obeys it or not because lying is not punished, so the safe thing to do is to assume the worst in all cases.
- renewiltord 5y agoRight. It's rational for the user not to care. The point is that it was designed to fail since there's no closed loop verification. i.e. DNT was a bad design.