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Nvidia repositions as a software and services company

• samizdis 5y ago
  > The GPU giant has been preaching the car-as-a-service model, in which automakers can remotely turn on car features, such as driver assistance, through subscription services. Nvidia could get a cut from such services delivered through its in-vehicle hardware. > "We have the ability for the hardware to exist for the lifetime inside of the car [and] the software to be addressed each time with over-air updates. Not only does the hardware at the very beginning produce revenue, but software over the life of owning the car will," [CFO Colette] Kress said. > This is just the start of these kinds of opportunities, Kress said. Elsewhere in the article: > The chip titan already offers Omniverse, which is a metaverse creation suite in which folks can build interactive virtual universes to work and play in. Kress didn't hesitate to put a potential dollar value on this opportunity. "So for the 40 million different creatives that are out there, we can add about $1,000 a person per year ... That's one important piece," she said.