Tradeoffs. Pretty has costs, in one form or another, and each of these firms takes these costs into account. The original walkman was ugly as sin, but it was c

Tradeoffs. Pretty has costs, in one form or another, and each of these firms takes these costs into account. The original walkman was ugly as sin, but it was cheap and reliable. Had it been beautiful, it would have been even better, but it couldn't, without costing more.