For business software, for consumer software it largely didn’t or was heavily pirated. Apple introduced a purely consumer OS and got consumers used to the idea

For business software, for consumer software it largely didn’t or was heavily pirated. Apple introduced a purely consumer OS and got consumers used to the idea of paying for software. It didn’t last though, the larger trend was to push the price down to zero. Now users complain about apps having a subscription as if it’s the greedy developers fault that we’re in this position.