Where I think this comes from: the F150 is currently the most sought after consumer truck on the market. You cannot get a new one at the dealer. To help the pro

Where I think this comes from: the F150 is currently the most sought after consumer truck on the market. You cannot get a new one at the dealer. To help the process Ford has set up a way to order them online directly from them. The process isn’t ideal but you generally get the VIN assigned, get notifications of when it’s manufactured, etc. and then eventually delivered. Due to the stupid high demand for these they say that the direct sales like this work and work well. Electric vehicles are similarly hot so they might as well repeat the process and even improve it.